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The Importance of Workplace and Business Coaching

A company is often made up of a group of people that work together to achieve a common objective. Which is why it makes sense to help the people you hire actualise their full potential. In fact, this claim can be backed by empirical research since leadership coaching has been found to be effective, delivering ROIs 5.7 times what was spent. Coaching is a developmental process where individuals meet regularly to clarify their goals, handle potential stumbling blocks and make positive changes to their performance. Coaching is essential for unlocking maximum potential for both individuals and teams, and is especially useful in addressing areas such as; problem-solving, long-term goal development and achievement and performance improvement. An important factor to remember is that improvement takes patience and empathy since employees are people, and not computers that need software upgrades. Read on to discover how you can develop through workplace coaching.

Companies can recruit and retain top talent more effectively through workplace coaching. There has been a huge paradigm shift in many organizations courtesy of the growing millennial workforce. According to research, millennials’ desire and expectation to be coached by their managers is up to 50% more than any other generation. Today, most organizations capable of recruiting and retaining talented millennials are very much linked with relative success and innovation ability.

Through workplace coaching, employee personal growth can be aligned with the organization’s needs. Managers that get the chance to coach the employees have an exceptional chance of increasing team alignment. By developing employees, they not only benefit through personal and individual career growth, but also having such growth initiatives well aligned with the requirements of their respective teams and the organization as a whole. For example, some employees with high needs for control may be reluctant in delegating tasks, which creates bottlenecks and reduces team efficiency. Coaching can teach such employees task delegation to develop direct reports, impart necessary leadership skills, develop new opportunities in the team and boost overall team productivity due to tasks sharing among capable employees.

Employee engagement can be significantly increased through workplace coaching. Most employees desire to work for organizations and managers that are invested in them. When an organization provides employees with the coaching and feedback they desire, workplace motivation and ultimately job satisfaction are improved. According to research, leaders with the highest rate of effectiveness spend at least 30% of their time and effort in developing their respective teams. The potential impact is great when such time gets spent coaching employees using good questioning techniques that enhance active learning.
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