Squarespace websites are favorable for making splash pages and landing pages. Landing pages help one to get contact information of someone who would be a prospective customer. Most people use emails to get to people as a way of marketing their products or services. The use of Squarespace website saves you the time of creating new pages or sites for marketing different products or services. To make the most of the Squarespace website, there are essential things that you should know in developing of a landing page. There are things you need to keep in mind to help you develop a landing page on a Squarespace. The following are tips to help you create a landing page on a Squarespace website.
Maintain focus when creating a landing page on a Squarespace website. It is very likely that people who visit a page, will not read every word of it. They are likely to peruse through the page and get an idea of what it is all about. It would, therefore, be wiser only to give information that will help market your business and attract clients. Things that you want your page visitors to notice can be highlighted or written in bold and bullet form.
Consider creating contrast in color on the contents of the landing page on a Squarespace website. This will help you get the attention of the page viewer in the right places. Ensure you have a unique design for your brand even as you contrast colors in your website. It is essential to stick to your brand design even as you contrast colors.
Brand your page when creating a landing page on a Squarespace website. It is crucial to have a logo in your business brand. It will help page viewers familiarize themselves with you and the product and also help market your business. The logo should be made to be visible enough and not occupy so much space on the page. If you create many landing pages, ensure that the logo is in one specific place. This will help you earn the trust of your customers.
Ensure that the landing page on a Squarespace website is clean and distraction-free. Having many images on your page will cause a distraction to the visitors. If you focus more on conversation rather than images, then you will have a higher chance of getting more clients. You may also find that a page that has many images may become slow in loading.